Post by gracie22 on Mar 28, 2024 11:59:24 GMT
Let’s take a real-life example. The distribution of products through e-tailers is a complete paradigm shift. Looking at it from a purely defensive point of view while trying to protect your traditional sales channels, would be about as successful as King Canute’s attempts to turn back the sea. Another trend that we often see is the launch of a large number of initiatives at the same time. “I heard it was important to have a YouTube channel,” “I was told it was important to have a corporate website” or to have an online “flagship store”, or “to analyze the behavior of my consumers through a neural network”, and so it goes on.
There is a myriad of buzzwords like Portugal Phone Number List those that make companies invest a lot of money in 50 or 60 different projects at the same time, but with no coherent plan or consistency. Result – someone gets rich and it isn’t you! 4th Pitfall: Failure to work Smart – and doing it for more than six months In the collective imagination, the longer the project, the more important it is and the more important it is, the more important the company is. In addition, internal processes ensure all projects take an age to reach fruition. Also, it is vital to do everything we can to guard against possible failure, because it is a known fact that, when it comes to digital, the road is lined with unending stream of crashed cars.
Thus, we will try to protect everything, to make an expression of need within a set of specifications, to find suppliers, to do the development, and then to do tests … in short, a traditional project cycle, for a duration of one or two years, at best. As a result of this very long time period, it is almost certain that the initial vision will bear no relation to the needs of consumers because things will have evolved considerably under pressure from the competition. On top of that, it is very difficult to keep a team motivated for such a long time. In short, if the first version of the project appears in longer than 6 months, it is highly likely that you will succeed in failing your digital transformation.
There is a myriad of buzzwords like Portugal Phone Number List those that make companies invest a lot of money in 50 or 60 different projects at the same time, but with no coherent plan or consistency. Result – someone gets rich and it isn’t you! 4th Pitfall: Failure to work Smart – and doing it for more than six months In the collective imagination, the longer the project, the more important it is and the more important it is, the more important the company is. In addition, internal processes ensure all projects take an age to reach fruition. Also, it is vital to do everything we can to guard against possible failure, because it is a known fact that, when it comes to digital, the road is lined with unending stream of crashed cars.
Thus, we will try to protect everything, to make an expression of need within a set of specifications, to find suppliers, to do the development, and then to do tests … in short, a traditional project cycle, for a duration of one or two years, at best. As a result of this very long time period, it is almost certain that the initial vision will bear no relation to the needs of consumers because things will have evolved considerably under pressure from the competition. On top of that, it is very difficult to keep a team motivated for such a long time. In short, if the first version of the project appears in longer than 6 months, it is highly likely that you will succeed in failing your digital transformation.